Search Engine Optimization (SEO)

If you want your website to appear among the first results in Google search, then you are in the right place!

Search Engine Optimization (SEO)

I focus on search engine optimization and its benefits, which can help you increase the number of your visitors, improve your online presence, and strengthen your business's position in the online market.

Search engine optimization has many benefits, and one of the most important is that it allows websites to generate more organic traffic, i.e. to attract visitors who are genuinely interested in what we offer. to products or services offered. In addition, search engine optimization allows websites to rank higher in Google, which increases your online visibility and improves your customer reach.

I will help you better understand the importance of search engine optimization and the benefits it provides.

Consciously planned and implemented search engine optimization makes your website more likely to appear on the first page of the Google search engine, which increases your chances of attracting potential customers and increasing your online presence.

I can create a personalized search engine optimization plan for you, with the help of which you can improve your online presence and increase your organic traffic.

If you have any questions, please contact me and I will be happy to assist you further. I work to help businesses grow online and be successful in the online marketplace.

I work to provide you with the best possible experience and help your business achieve success in the online space. If you have any questions or requests, please contact me and I will be happy to help.

I am waiting for you to contact me and I hope that I can help your business to have a successful online presence with the help of search engine optimization!

SEO steps

Basic steps to follow during search engine optimization:

Keyword research: Search engine optimization is based on keyword research, which involves finding the keywords that potential customers are searching for. There are several tools available for this, such as Google Keyword Planner.

On-page optimization: Internal optimization of the website, which includes the use of appropriate keywords in titles, meta descriptions, texts, images, as well as improving the overall structure of the website.

Technical optimization: Optimizing the technical elements of the website, including speed, security, sitemap, robots.txt and bug fixes.

Content marketingCreating and sharing quality and relevant content on the website, which helps to increase the authority and ranking of the page.

Link building: Obtaining external links from other websites that point to the website and thus increase the ranking of the page.

Web Analytics and Tracking: Tracking website traffic and conversions and analyzing data to fine-tune optimization strategies.

Following these steps and updating them regularly can help improve your site's position in search engine rankings, increase organic traffic, and contribute to your business' online success.

Google algorithm updates

Google is constantly updating its search engine algorithm to improve the search experience for users and the quality of organic results. These algorithm updates usually do not mean drastic changes, but they can affect the ranking of websites in search results.

Below are some important Google algorithm updates from recent years:

Google Panda: In 2011, Google introduced the Panda algorithm, which aims to reduce low-quality and duplicate content and increase the weight of high-quality content when ranking.

Google Penguin: In 2012, Google introduced the Penguin algorithm, which aims to reduce low-quality link building and spam links and improve the quality of organic results.

Google Hummingbird: In 2013, Google introduced the Hummingbird algorithm, which aims to improve users' search experience by better understanding long and complex keywords and improving the ranking of websites.

Google Mobile-Friendly: In 2015, Google introduced the mobile-friendly algorithm, which aims to improve search results from mobile devices by favoring mobile-friendly websites.

Google RankBrain: In 2015, Google introduced the RankBrain algorithm, which uses artificial intelligence and machine learning to help understand user intent and complex searches and improve ranking.

These are just a few examples of Google algorithm updates, and it's worth keeping an eye on new changes so that we can incorporate them into our optimization strategies in time.